Meal-Replacement Products are a substitute for meals which is vegan, lactose-free as well as gluten-free. Meal replacement product types includes keto, paleo, and vegan meal-replacement products. Meal-Replacement Products contains edible bars, powered products, drinks, soups, and gels with a low number of calories and enriched in vitamins and minerals. According to European Union, No. 1924/2006 on Nutrition and Health Claims said that the calorie ranges between 200 kcal to 400 kcal.

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Increasing health concern and growing adoption of the natural-ingredient based meal substitutes, are the key factors propelling the growth of Europe Meal-Replacement Products market. Also, increasing concern about environmental sustainability, gluten-free diets, and animal welfare will further drive the need for the Europe Meal-Replacement Products market. In addition, the rapid urbanization and increasing demand for new meal replacement products will boost the Europe Meal-Replacement Products market. Furthermore, readily availability of different ranges in the supermarkets with more promotional campaigns will inculcate the Europe Meal-Replacement Products market. Big players in the food processing industry are launching new product ranges with technological innovation and high spending on R&D, which will further propel the demand of the Europe Meal-Replacement Products in the market. However, cost associated with marketing as well as production and loss of the phytochemicals, are hampering the Meal-Replacement Products in the European countries.

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Various notable players operating in the market, include Blue Diamond Growers, Rosa Foods (Haul), General Mills Inc., Jimmy Joy, Abbott Nutrition, Bob Red Mill Natural Foods, Kraft Heinz Company, Kellogg Company, Nutrisystem, Herbalife Nutrition, Healthy ‘N Fit International Inc., Saturo Foods GmbH, Huel among others. The leading players are engaged to provide meal-replacement products to rejuvenate vegan foods in the market is a vital factor to generate the Meal-Replacement Products market in Europe. Also, the big players are incorporating with new product launch and frequent product innovations by means of the technological developments which will further strengthen the Meal-Replacement Products market in Europe.

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The Europe Meal-Replacement Products Market has been segmented based on product, application, distribution channel and countries for the forecast period from 2019 to 2026. Based on product, the market is segmented Beverages, Shakes, Edible Bars, Powdered Products and Others. On the basis of application type, the market is categorized into Weight Loss, Weight Gain, Convalescence, Wound Healing, Physical Fitness and Others. Based on distribution channel type, the market is categorized into Online stores, Supermarkets, Food Services and Others. On the basis of countries, U.K., Germany, France, Netherlands, Spain, Italy and Rest of Europe are covered.

Key questions answered in this research report:

  • At what pace is Europe Meal-Replacement Products Market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the Europe Meal-Replacement Products market? What will be the impact of drivers and restraints in the future?
  • What are the various application areas of Europe Meal-Replacement Products and how they are poised to grow?

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