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Marketing Strategy
Instagram is a social media marketing strategy for sharing photos, which was launched in 2013. The application is one of the most influential social networks with over 600 million monthly users and around 400 million users each day. There are 8 million companies on this social media.Instagram is very attractive for companies that want to visit a young target and have visual content to publish.Remember that 53% of Instagram users are between 18 and 29 years old. Instagram is pushing companies to gain visibility, improve their audience with higher engagement rates and a better approach to their goals. Why should your marketplace use Instagram?In April 2007, Instagram passed 700 million active users every month. This platform is mainly based on the commitment of these users. A large number of Instagrammers use this network to find inspiration and/or visuals on topics that interest them.The use of hashtags enhances this feature. 53% of users follow brands that interest them, a boon for companies that use Instagram as a marketing strategy to portray their values ​​and products.A brand’s engagement rate on Instagram is 10 times higher on Facebook, and 84 times more important on Twitter.In this article, find 7 tips to succeed in your marketing strategy with Instagram.

Maximize Your Opportunities with Your Bio

Your business profile should match the image you want to give. This should attract the attention of users who will come to visit your profile and allow them to clearly identify your brand.First of all, the profile picture is one that allows you to quickly identify your target. Most often, it is the company’s logo. Users have to recognize your brand at first glance.Your bio must be less than 150 characters. Your mission here is to articulate and visualize.Think about the users, they should not be lost. Insert a link to your site, marketplace, so that consumers can visit your platform, visit the last article of your blog, visit a product page, or visit a specific landing page.

Create Creative Publishing

Instagram was not created to sell products, but for very different needs. This platform is intended to help you build a relationship with your goal. This relationship is even stronger on Instagram, always more engaging with the sharing of visual content.Provide relevant, original and motivational content for your goal. Feel free to use filters, and explore different view angles for photos.The cohesion of colors is required for an attractive Instagram account. When sharing a view, think about what your users want to see. And above all, the figures for visuals like and comments after each publication are as follows. This will let you know which types of scenes are the most attractive and popular.Do not hesitate to see what kind of publications your competitors or other companies do in your sector offer. Useful resourcesLater there is an application that lets you plan and schedule scenes you want to share on Instagram. This application allows you to view your visual content in advance and thus plan publications in advance. Later creates a calendar of publications, the day and time you wish to publish.

Embed Instagram feed on the website

This can be a multipurpose strategy that not only expands the rise of your Instagram webpage but in addition sends user-traffic to your website. Embedding such user-generated articles on Instagram gathers all the appropriate content on the website into one page, gets your social media and promotes your brand.It is also possible to personalize your content and make it more attractive and eye-catching.The technology is exceptional and there is also a better way of advertising that introduces the truck of audience participation. You can always use a social networking aggregator and exhibition tool for this use.They give you the option to customize, curate, modify, analyze, moderate and illustrate relevant UGC articles in real-time.
Be committed to your community
To build relationships with your users, you will need to show interest in your community. how?Thanks for answering questions, liking content, commenting, etc., your community will be able to see genuine interest on your behalf and thus it will show more commitment to your brand.Stay on the lookout, and keep an eye on your Instagram profile. Instagram can also refer people to your photos and videos. Feel free to use this feature, it will help you improve your notoriety with Buy Instagram followers Malaysia.

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